About Us
Radio lifer. Builder.
Todd Nixon is the founder and owner of Sticks Media, a growing media company focused on breathing new life into small-to-mid market radio stations and audio brands that still believe in local connection.
With over 30 years in broadcasting — from programming powerhouse stations to building his own — Todd knows radio inside and out. He’s worked in markets across the country, worn just about every hat in the building, and has a deep love for the art, the grind, and the community that comes with great local radio.
After a long run in big-market programming and on-air roles, Todd set out to do things differently. He launched Sticks Media with a mission: to bring real, relevant, locally-driven sound back to radio, and to help station owners succeed in an evolving audio landscape without losing what makes radio magic in the first place.
Today, Todd operates multiple stations under the Sticks Media banner, all remotely programmed with high-impact music formats, relatable talent, and smart automation. He's also an advisor and consultant for broadcasters, streaming startups, and media entrepreneurs who want to grow without selling out.
Todd’s approach is simple:
Keep it real. Keep it smart. Keep it sounding great.
If you're looking for someone who can help you rethink your sound, run leaner, find your audience, or even get out of the game gracefully — Todd’s your guy.
Let’s connect.